LR Well Being Beauty Expands To South Korea

Andreas Friesch, CEO and spokesperson for the management, stated, “We see enormous potential in this direct sales oriented market. And we would like to faucet this market in the next few years with our product portfolio in the sector of magnificence and health merchandise. Our objective is to develop South Korea into one among our prime markets.”

Simply ask Sarah Lee and Christine Chang, founders of Glow Recipe – an e-comm beauty site that curates one of the best natural beauty merchandise coming out of Korea. Since so much of Korean beauty promotes the picture of a youthful wholesome glow, traits just like the gradation or “bitten” lip and mul-kwang-pi-bu (meaning an uber-dewy complexion) are those signifiers that Korean magnificence merchandise attempt to recreate. “Korean skincare and make-up are all about enhancing pure beauty moderately than overlaying imperfections. Koreans love utilizing pure substances and are continuously on the lookout for skincare formulations with natural components, which are highly concentrated, as they like a gentle, yet effective consequence, rather than a dramatic transformation,” Sarah and Christine say.

Korean skincare and cosmetics have taken the world by storm. South Korea has develop into synonymous with the Ok-magnificence phenomenon. Okay-magnificence is the newest innovation throughout the highly aggressive cosmetics trade. With revolutionary know-how harnessing age-old traditions, which brings thoughts-boggling outcomes to life – it’s easy to see why the fantastic Korean beauty merchandise are gaining popularity. These products are sometimes created with the Korean magnificence philosophy in thoughts. Korean beauty merchandise emphasize gently nurturing the skin toward your desired lengthy-time period outcomes.

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